Enquiry & initial review
We start with company, products, objectives and whether the format is a fit.
- Enquiry and first conversation
- Company and product information
- Clarifying goals and first assessment
Delegations · Approach & process
From the first briefing to follow-up.
A delegation is not planned as tourism. Preparation, relevant stops and follow-up give the format its structure.
Preparation
A sound presentation and clear expectations matter more than a full itinerary.
- Prepare materials and relevant products
- Business and communication preparation
- Briefing on market presence
Research & matching
CEMA researches and approaches potential market partners in the context of the delegation. Relevance comes before contact volume.
- Assess target partners and regional stops
- Outreach and scheduling
- Briefings for planned conversations
Arrival & onboarding
After arrival, agreed local organisation begins: reception, transfer, first briefing and shared orientation.
Business road show
Stops follow market and partner relevance, not a tourist route.
- Accompanied company and distributor meetings
- Compact presentations in the “15 Minutes to Convince” format
- Coordination of daily schedules within the agreed scope
Daily review
After meetings, impressions, questions, objections and next steps are organised together to inform sensible adjustments.
Close-out & follow-up
Open contacts and possible next steps are recorded in a structured way. Further consulting can be commissioned separately; deals and market success are not guaranteed.
Next step